This new partnership will accelerate Supercell towards our goal of being the first truly global games company, and gives us enough time to get there
Het Japanse telecommunicatiebedrijf SoftBank heeft een meerderheidsbelang van 51 procent verworven in Supercell. De Finse mobiele games ontwikkelaar Supercell is bekend van twee games, Hay Day en Clash of Clans, die samen miljoenen dollars per dag aan omzet genereren. SoftBank betaalt 1,5 miljard dollar voor het meerderheidsbelang.
De uitleg vanuit Supercell:
The combination of tablets, mobile and the free-to-play business model has created a new market for games, one that will be accessible to billions of consumers, more people than ever before in the history of games. This truly is a new era of gaming and has opened up exciting opportunities for new kinds of companies.
At Supercell, one of our greatest aspirations is to become the first truly global games company, one that has a strong foothold in both the West and the East, including Japan, Korea and China. We want to build a company that people all over the globe will look back in 30 years and talk about all the great games that we developed and the impact they had on people’s lives. The same way I personally feel about Nintendo, for example.
This is a lofty goal and getting there takes persistence, passion, and luck – but just as importantly, it takes time, and requires a lot of patience. Even if we have had a pretty good start on our journey, it is still very early days. Creating history takes time.